Blogs

Caroline’s Club Newsletter is published every Tuesday at 2.30. It gives you a weekly blog, a podcast interview with our private client professional of the week and keeps you up to date on the news and views of our CPCP (Complete Private Client Practitioner) Members.

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Caroline Garnham Caroline Garnham

It is your patriotic duty to grow profits

Philip Coggan writing in the financial Times says the economy needs growth to square the circle between the eagerness of voters for increases in public services and their dislike of paying more taxes.

The UK is a provider of professional services. The aim of Caroline’s Club is to increase revenue, cut costs and save time, through its methodology, tools and training. A start towards fixing broken Britain.

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Caroline Garnham Caroline Garnham

Increase revenue, cut costs and save time.

I your organisation is not strategic and collaborative, you are probably busy, working hard but not as profitable as you could be. Pareto identified that 20% of work produces 80% of the profits. Caroline’s Club teaches you how to focus on the profitable 20% and gives you the tools you need to deliver it. If you would like to find out more book a slot to watch a brief presentation by phone on 07979 188 288 or email on caroline@carolines.club

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Caroline Garnham Caroline Garnham

Think SMART

Knowing how our brains motivate us is key to achieving our ambitions and winning our goals. We need to think SMART, our goals must be specific, measurable, achievable, relevant and timely. Using our online training program winning businesss is not a random shot in a blizzard but a strategic plan which can grow your business, build trusted relationships with clients, build good working relatinships with contacts integrate your practice areas and grow your revenue.

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Caroline Garnham Caroline Garnham

Attending Events

Is it important to attend events to originate business? Does it depend on who attends and what are the topics for the speakers? Would you like the opportunity to speak even if only for three minutes?

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Caroline Garnham Caroline Garnham

Building Trust with Clients (8)

Do you engage with your clients outside of your expertise and work? Are you concerned that they will put off if you stay in touch? There are ways to build trust and develop stronger more meaningful relationships with your network at while crearting engaging marketing material.

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Caroline Garnham Caroline Garnham

How to get the most out of what you have got. (7)

All professionals will have clients. Most do not do enough to ensure that these clients will come to them for repeat business or refer them to a colleague of friend - this is called up-selling.

Furthermore most professional despite 'bonding sessions', and 'away days' (and sometimes threats) fear that if they refer a client to a colleague in a different department that they will 'lose' the client. From my experience this is a real fear.

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Caroline Garnham Caroline Garnham

Wierd isn’t it? (6)

Most professionals do not have an effective strategy for winning business. BD managers could work more closely with the professionals in their organisation to deliver the revenue which the firm wants. In this episode Caroline' tells you how her Club can deliver both - but as Albert Einstein says if you want a different result you need to something differently.

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Caroline Garnham Caroline Garnham

Getting ahead of the competition (5)

If you position your services alongside your competitors, you are more likely to be seen because of the power of aggregation. You then need to know how to get ahead of the competition through social proofing. Read more about it here.

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Caroline Garnham Caroline Garnham

Get your message across (4)

Selling is about how to get your message across, but most people have a resistance to a sales pitch. In our next episode we discover how to get a message across without shouting or creating resistance which Caroline's Club includes in every aspect.

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Caroline Garnham Caroline Garnham

Know your client (3)

Caroline's Club is a club for professional advisers who want to meet and work together using a business development tool because traditional networking doesn't work.

Most organisations and social media platforms focus on the difference between professionals such as skill set, seniority and jurisdiction. Caroline's Club focuses on the similarities and groups professionals according to client types.

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Caroline Garnham Caroline Garnham

Networking (2)

The theory behind networking is good. From our research, professionals spend 20% of their time networking, 42% say they are poor at it, 36% say they are average, and 12% say they are good. Most know that there is room for improvement but do not know what else they can do. In this short mini series, I will introduce you to client mapping and how it can be used to originate business and answer your marketing concerns.

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Caroline Garnham Caroline Garnham

Client Mapping (1)

Client Mapping is not new, but knowing how to tap into its power is revolutionary. I want to share with you what I have learned and how you can use Client Mapping in your organisation to smash your goals and get ahead of the competition.

Client Mapping will revolutionise and revitalise how professional organisations win business, break through professional silos and integrate teams and bolt-ons. We want to work with you to show you how.

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Caroline's Club is an exclusive club for professionals who want to increase revenue, cut costs and save time. It provides its members with award-winning methodology, marketing tools and training. Most business development by the professional services industry is a shotgun in a blizzard; Caroline's Club provides its members with a rifle and the training they need to use it effectively to win business.


✓ A methodology to win business
✓ A platform to promote their marketing material
✓ Internal email to connect to other Caroline's Club Members
✓ Online Client Mapping training program
✓ CMP accreditation to signify membership of Caroline's Club